Janneke Hoeben | BRANDING & CONCEPT
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With an investigative approach I translate concepts & ideas into clear, easy to use (commercial) products.


Commis de Cuisine: My own ‘99% made in Holland’ brand ‘Commis de Cuisine’ (named after the youngest helper in a classic French kitchen). I starting with nothing but an idea, and ended up with a webshop selling my tailor made kitchen textiles. It was a great experience. I loved the proces. I loved creating a new brand out of nothing. The hard part was doing it all by myself, and that’s why eventually I decided to stop the brand. Nowadays, at every birthday I still have an awesome present to give. Because I still have some stock left…


Want to know or see more? Please drop me a line to get in touch!